KATRO

Founded by Kathleen Rosenbloom, KATRO is a California-inspired collection of luxe loungewear, ready-to-wear, and accessories that soften the line between sleep, street, and resort-wear. Ray and Arrow worked with KATRO on their brand identity and collateral.

 
 

Brand Identity

Confident, chic, fun and savvy, KATRO’s inspiration comes from California’s outdoor living, but also high-fashion and cultures from around the world.

 
 
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Brand Collateral

KATRO’s collateral is designed in a way that allows the bold prints to stand out.

 
 

Hang Tags

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Business Cards

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Industry: Fashion
Services: Brand Identity, Brand Collateral